Sales executive sell company’s services. Customers may include businesses, governmental organizations and individuals.
Sales executive approach potential customers with the aim of winning new business, as well as maintaining good relationships with clients.
He/she is also responsible for making repeat sales to company’s existing customers.
Work activities :
Activities for sales executives include:
Listening to customer requirements and presenting appropriately to make a sale;
Maintaining and developing relationships with existing customers in person and via telephone calls and emails;
Cold calling to arrange meetings with potential customers to prospect for new business;
Responding to incoming email and phone enquiries;
Acting as a contact between a company and its existing and potential markets;
Negotiating the terms of an agreement and closing sales;
Gathering market and customer information;
Representing their company at trade exhibitions, events and demonstrations;
Negotiating on price, costs, delivery and specifications with buyers and managers;
Challenging any objections with a view to getting the customer to buy;
Advising on forthcoming product developments and discussing special promotions;
Creating detailed proposal documents, often as part of a formal bidding process which is largely dictated by the prospective customer;
Liaising with suppliers to check the progress of existing orders;
Recording sales and order information and sending copies to the sales office, or entering figures into a computer system;
Reviewing your own sales performance, aiming to meet or exceed targets;
Gaining a clear understanding of customers' businesses and requirements;
Making accurate, rapid cost calculations and providing customers with quotations;
Feeding future buying trends back to employers;
Attending team meeting and sharing best practice with colleagues.
Candidates will need to show evidence of the following:
The ability and desire to sell;
Excellent communication skills;
A positive, confident and determined approach;
Resilience and the ability to cope with rejection;
A high degree of self-motivation and ambition;
The skills to work both independently and as part of a team;
The ability to flourish in a competitive environment;
A good level of numeracy.
Customer Service
Meeting Sales Goals
Closing Skills
Territory Management
Prospecting Skills
Negotiation, Self-Confidence,
Service Knowledge,
Presentation Skills
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