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Trade Development Manager

  • الفئات: الهندسة
  • االقطاعات:
  • نوع الوظية:
  • المستوى الدراسي:
  • سنوات الخبرة: Manager / Responsable Département
  • وضع في: 17-11-2025 à 11:58:54
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الوصف
* ROLE POSITIONING AND OBJECTIVESThe Trade Development Manager at BAT Algeria will be responsible for executing trade strategies, managing budgets, and driving market growth. The role involves overseeing consumer engagement, optimizing processes, and collaborating closely with distributors to ensure successful campaign implementation. The manager will also work with cross-functional teams to identify and capitalize on new growth opportunities. * WHAT YOU WILL BE ACCOUNTABLE FOR ?Integration of marketing information and market intelligence into overall business plans Effective integration of business and cluster plansDevelopment of business and cluster strategies based on business assessment and SWOT’s – integrated into LOS delivery for company objectives. Develop an appropriate consumer dialogue strategy to meet business objectives using consumer and trade research data. Ensure for the cluster strategy the respective consumer segments and the recommended  approach Define consumer trading terms (e.g. 121 gifts / Bonuses  / Etc) in the commercial planning, following guidelines set by the Head of Trade. For Route to market , provide input on consumer segment requirements to the Head of Trade.Formulate contractual payments policy. With business partners such as agencies and customers for activations – consumer activities Assess business performance of BAT and competitors for respective consumer segments and cluster, in order to enhance effectiveness of developed programmes.* ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGEUniversity  degree in relevant field with at least 5 years of experience, FMCG experience is a plusAbility to multi-task in a fast pace environmentGreat interpersonal skillsEffective influencing skillsStrong communication and presentation skillsFluent in EnglishStrong MS office skills, mainly Excel and Power PointWell organised with good time management skills
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